BeMinimalist (2)

BeMinimalist is a brand of skincare and wellness products that cater to our youth with its simple ingredient list many focusing on natural substances. Their brand leans towards non-toxic and clean beauty (- great for those into minimalistic-cruelty-free) So, BeMinimalist will introduce products like serums to treat specific skin problems along with moisturizers and cleansers for a minimalist yet effective skincare routine. It often touts its ingredient lists and packaging as transparent ways of delivering consumers clean, straightforward products.